According to Standard's CEO David Nathanial, “It starts with our employees because unless they are challenged and have the right tools at their disposal, the best laid plans will never materialize. From a market perspective, we are investing the majority of our sales resources on demand creation which entails relationship building with end users, contractors, and specifiers. Simultaneously, we are building strategic relationships with distributors who appreciate the value that we provide and are interested in participating with us to drive growth. Last but certainly not least, are the relationships we continue to build with our manufacturing partners around the world.”
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